Hi, I’m Aqeel.

I’m a designer and UX engineer who loves making the complex feel simple. For over a decade I’ve been working across UX, service design, and front-end development, helping teams build tools and systems that people can actually trust and enjoy using.

I’ve had the chance to work in some very different spaces, from e-commerce at Amazon, to MedTech and enterprise software at Philips, to SaaS platforms at Adecco and Floggy. The projects have been just as varied: redesigning digital asset repositories, building compliance dashboards, and scaling React-based design systems. Whatever the challenge, my aim is always the same: bring clarity, inclusivity, and a sense of ease to the experience.

What I Do Best

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User Research
I dig into both qualitative and quantitative methods to uncover the real stories behind the data, insights that shape better, more human-centred decisions.

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Experience Design
I use approaches like the double diamond to explore, test, and refine. From early sketches and flows to interactive prototypes, I keep the user’s needs at the centre of everything.

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Prototype, Test & Iterate
For me, design doesn’t stop at the screen. I code in React, Vue, and JavaScript to bring ideas to life quickly, test them with real users, and iterate until the experience feels effortless.

Tools I Work With

React · TypeScript · Vue · Next.js · Storybook · Figma Tokens · Tailwind · SCSS · Vitest/Jest · axe-core · BrowserStack · Node.js

How I Work

Simplify Complexity

Simplify Complexity
Turn dense workflows into clear, usable tools.

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Bridge Design & Code
Work end-to-end, from research to implementation.

Collaborate Openly

Collaborate openly
Align engineers, compliance, and product teams.

Build for Scale

Build for Scale
Create systems and processes, not just screens.

A Little More About Me

Outside of work, you’ll often find me on a bike. I ride with a local cycling group, and I’m fascinated by how performance data can motivate, but also how too much of it can overwhelm. That balance, giving people just the right information, at the right moment, is something I carry into my design work.

If any of this resonates with you, I’d love for you to explore my Case Studies or get in touch. Always happy to chat.