Hi, I’m Aqeel.

I’m a designer and UX engineer who loves making the complex feel simple. For over a decade I’ve been working across UX, service design, and front-end development, helping teams build tools and systems that people can trust and enjoy using.

I’ve had the chance to work in some very different spaces, from e-commerce at Amazon, to MedTech and enterprise software at Philips, to SaaS platforms at Adecco and Floggy. The projects have been just as varied: redesigning digital asset repositories, building compliance dashboards, and scaling React-based design systems. Whatever the challenge, my aim is always the same: bring clarity, inclusivity, and a sense of ease to the experience.

What I Do Best

User Research
I dig into both qualitative and quantitative methods to uncover the real stories behind the data, insights that shape better, more human-centred decisions.

Experience Design
I use approaches like the double diamond to explore, test, and refine. From early sketches and flows to interactive prototypes, I keep the user’s needs at the centre of everything.

Prototype, Test & Iterate
For me, design doesn’t stop at the screen. I code in React, Vue, and JavaScript to bring ideas to life quickly, test them with real users, and iterate until the experience feels effortless.

Tools I Work With

React · TypeScript · Vue · Next.js · Storybook · Figma Tokens · Tailwind · SCSS · Vitest/Jest · axe-core · BrowserStack · Node.js

How I Work

Simplify Complexity

Simplify Complexity: Turn dense workflows into clear, usable tools.

Brackets Curly

Bridge Design & Code: Work end-to-end, from research to implementation.

Collaborate Openly

Collaborate openly: Align engineers, compliance, and product teams.

Build for Scale

Build for Scale: Create systems and processes, not just screens.

A Little More About Me

Outside of work, you’ll often find me on a bike. I ride with a local cycling group and love exploring how data helps, and sometimes overwhelms, when tracking performance. That balance, giving people just the right information at the right moment, is something I carry into my design work..

If any of this resonates with you, I’d love for you to explore my Case Studies or get in touch. Always happy to chat.